Privacy Policy – Brandead

The data controller is:

Brandead
Email: team@brandead.net

Brandead operates a technological platform for business data analysis and generating insights for its clients.

We may collect the following types of information:

Client Information
Data provided by companies using our services, such as:
- Company name
- Professional contact details
- Email address
- User account information
This information is used solely to manage platform access and provide contracted services.

Files and Data Uploaded by Clients
Clients may upload files or connect data sources to be analyzed by the platform. These files may contain:
- Marketing metrics
- Campaign performance data
- Sales metrics
- Digital platform analytical data
Brandead does not determine the content of these files; data is provided directly by clients.

Technical Information
For platform operation, we may collect technical information such as:
- IP address
- Browser type
- Device used
- Activity logs within the platform
This information is used exclusively for operational and security purposes.

Brandead is designed to analyze aggregated data and business metrics, not sensitive personal information.
For this reason:
- Brandead does not require or request sensitive personal data from clients or end users.
- The system is focused on processing metrics, numbers, and aggregated business performance data.
- If a client uploads files containing personal information, the client is responsible for ensuring such data complies with applicable regulations.

The Brandead platform uses artificial intelligence tools to generate analysis and insights.
However:
- AI systems process metrics and numerical data, not identifiable personal profiles.
- AI has no knowledge of the identity of individuals associated with the analyzed data.
- The processing goal is exclusively to generate statistical analysis and recommendations based on aggregated data.
- Brandead does not use data uploaded by clients to train external models or for purposes other than the analysis requested by the client.

Regarding data uploaded by clients:
- The client is the data controller.
- Brandead acts as the data processor, processing information only to generate analysis and reports requested by the client.
- Clients are responsible for ensuring that data uploaded to the platform complies with applicable legislation.

Information may be stored on technological infrastructures based on cloud services operated by specialized providers.
Brandead applies reasonable security measures to protect information against:
- Unauthorized access
- Alteration
- Disclosure
- Data destruction
Access to data is limited to systems and processes necessary to operate the service.

Brandead does not sell or trade client data.
To operate the platform, we may use technology providers acting as subprocessors, including:
- Cloud infrastructure
- Database services
- AI processing tools
- Technical system analysis services
These providers only process data as necessary to provide the service.

Data will be kept only for the time necessary to:
- Provide the contracted service
- Maintain operational system records
- Comply with applicable legal obligations
Clients may request deletion of their data whenever they deem necessary.

Users may request:
- Access to their data
- Correction of incorrect information
- Deletion of data when appropriate
Requests can be sent to: team@brandead.net

Brandead may update this Privacy Policy as necessary to reflect changes in the service or applicable regulations.
In case of relevant modifications:
- The version published on the Brandead website will be updated.
- An informative email will be sent to clients with a summary of the changes.
This allows users to stay informed about any updates to our data processing practices.

For any inquiries related to privacy or data protection, you can contact us at: team@brandead.net